- OpenAI approached Scarlett last fall, and she refused.
- Two days before the GPT-4o launch, they contacted her agent and asked that she reconsider. (Two days! This means they already had everything they needed to ship the product with Scarlett’s cloned voice.)
- Not receiving a response, OpenAI demos the product anyway, with Sam tweeting “her” in reference to Scarlett’s film.
- When Scarlett’s counsel asked for an explanation of how the “Sky” voice was created, OpenAI yanked the voice from their product line.
Perhaps Sam’s next tweet should read “red-handed”.
But I’ve defended them from unfair criticism on more than a few occasions and I feel that of all the things to land on them about this one is a fairly mundane screwup that could be a scrappy PM pushing their mandate that got corrected quickly.
The leadership for the most part scares the shit out of me, and clearly a house-cleaning is in order.
But of all the things to take them to task over? There’s legitimately damning shit this week, this feels like someone exceeded their mandate from the mid-level and legal walked it back.