We want our privacy to be respected. We want to prevent false advertising. We can’t and don’t want to ban all advertising.
I'm pretty anti-ad, but I agree with this!
I don't personally want to experience any ads, but the only ads I want outright banned are those that are effectively shown to me without my consent, and that can't be reasonably avoided - billboards, and PA-broadcast ads on airplanes come to mind.
I'm ambivalent about ads in media. If I can't watch/listen to something ad-free, I just won't consume that content.