It might not seem like the case right now, but I think the real disruption is just about to begin. OpenAI does not have in its DNA to win, they're too short-sighted and reactive. Big techs will have incredible distribution power but a real disruptor must be brewing somewhere unnoticed, for now.
What the process did shoe is if you plan to oust a popular CEO with a thriving company, you should actually have a good reason for it. It’s amazing how little thought seemingly went into it for them.