zlacker

>>pbrw+(OP)
I know in HN there is a big "personalized advertising" is bad sentiment, but I don't get what the problem is.

I mean, if I am looking for a notebook, I rather have FB/IG (or Google or whatever), show me adds of a notebook that I might end up buying, instead of the generic poker/porn adds that we had on the beginning of the internet.

It is almost impossible to have a free internet without ads. So on one side, people want everything free, on the other side, we don't want ads, so there is a clear problem here.

Can someone explain to me what the problem is? Honest question. Thanks.

>>kwanbi+07
Ads are almost universally trying to convince you to do something you shouldn't do. At best, they will convince you to but a subpar product, at worst they'll convince you to buy a product you don't need at all.

Personalized ads are better at convincing you personally, so they are worse for you than random ads, or even than content-based ads. Additionally, they depend on building a detailed profile of you, which most people are fundamentally uncomfortable with when they are aware of.

>>tsimio+q9
I saw an ad a while ago for a piece of software that turned out very beneficial for my business.

I did not know that such software existed.

The ad was good for me and for the seller.

Trade is not a zero sum game.

>>konsch+N9
But for such ads you don't need tracking (which is what is meant with personalization). Plain old targeting by choosing the right websites or pages to publish your ads on works fine for that, probably even better.

>>gpvos+tK
It works okay. But it works worse.

>>konsch+4O
Citation needed. And for whom? I have never heard examples of how tracking has made the difference in finding the right product for someone.