Vulture ran an article on September 2023 that raised criticisms including the fact that since the acquisition by Fandango in 2016, the rules have changed in ways that happen to favor the biggest movies. The article cited publicity company Bunker 15 as an example of how scores can be boosted by recruiting obscure, often self-published reviewers to write positively, or selectively hiding negative reviews, using the example of 2018's Ophelia.