zlacker

[return to "Google vs. the Open Web"]
1. lrem+CH[view] [source] 2023-07-26 14:01:51
>>ColinW+(OP)
> In general, bots are pretty easy to exclude. They usually advertise themselves by a user agent string. Yes, that can be faked – but it seems highly unlikely that bots using faked user agents create such a large number of impressions that Google has to use this route against them.

Is this serious?

◧◩
2. klempn+GW[view] [source] 2023-07-26 14:59:48
>>lrem+CH
Yeah, this guy lost me right there.

Speaking as someone who works at Google, but not on anything at all related to ads, browsers, or ad spam detection, I only wish that the attackers who (try to) make a living out of scamming Google and its advertisers out of money were as incompetent as the author of this article appears to be.

[go to top]