I find a CEO referring to their employees as 'Snoos' to be offputting personally.
I'm sure it's meant to be a fun and inclusive term but the guy is sending out a pretty serious email that ends in, "I am sorry to say this, but please be mindful of wearing Reddit gear in public. Some folks are really upset, and we don’t want you to be the object of their frustrations."
The tone strikes me as weird for this message and I feel like the term 'Snoo' is infantizing at best?
Maybe I'm alone, it just feels super weird to hear that coming from someone with the title of CEO at a company of more than 100 people
Since "redditor" is a community name, it makes sense there would be a different internal/employee demonym and Snoo fits the site as good as any other name might.
You're welcome to take the cynical approach to that, sure, but I've never felt it to be a particularly harmful thing. It's good to have some semblance of a friendly culture, if only to break up the day.
Some people will like it and I'm sure some people hate it. I've never given it a second thought though.