>>robbie+(OP)
I don't know how many employees Apollo App has, but I wonder if a viable solution is just to build their own Reddit? I realize that's a massive task, but if the only other option is shut the company down, it might be worth exploring. They've already got the interface built and if you remove a lot of the bells and whistles, Reddit is a pretty simple app other than the scale at which they operate (which is obviously a massive challenge).