- blacklists entire domains using wildcards (using an "unbound" DNS resolver and forcing all traffic to my DNS resolver, preventing my browser to use DoH -- I can still then use DoH if I want, from unbound)
- reject or drop a huge number of known bad actors, regularly updated: they go into gigantic "ip sets" firewall rules
- (I came up with this one): use a little firewall rule that prevents any IDN from resolving. That's a one line UDP rule and it stops cold dead any IDN homograph attack. Basically searching any UDP packet for the "xn--" string.
I do not care about what this breaks. The Web still works totally fine for me, including Google's G Suite (yeah, I know).
EDIT: just to be clear seen the comments for I realize I wasn't very precise... I'm not saying all IDN domains are bad! What I'm saying is that in my day to day Web surfing, 99.99% of the websites I'm using do not use IDN and so, in my case, blocking IDN, up until today, is totally fine as it not only doesn't prevent me from surfing the Web (I haven't seen a single site I need breaking) but it also protects me from IDN homograph attacks. Your mileage may vary and you live in a country where it's normal to go on website with internationalized domain names, then obviously you cannot simply drop all UDP packets attempting to resolve IDNs.
You can force traditional port 53 DNS protocol traffic to your own resolver with firewall rules, the same doesn't work for DoH. a DoH request to a domain your firewall blacklist doesn't have looks just like ordinary https/443 traffic and will pass unhindered.
Little pro-tip for anyone who tries to run their own private DoH infrastructure too, Firefox doesn't like RFC1918 addresses for the DoH resolver. Set `network.trr.allow-rfc1918=true` if you run DoH on a private IP.
You can't control it as a malicious censor who's trying to control what Web sites other people's computers can access just because they're on your Wi-Fi. You can absolutely control it on computers that are actually yours.
They will tell you it is to defeat censorship though and to improve network resilience, because they are deeply committed to having the image of being a champion of internet freedom.
And besides, every browser that supports DoH also lets you pick what server to use, and adblocking DoH servers exist.