zlacker

>>i13e+(OP)
The gaming of SEO has been quietly destroying the utility of search writ large as a mechanism for quite a while.

Over the last year, its become palpable.

Google has such utility in this regard that in some cases, a hallucinating lie-machine offers better answer than an index of what information is available on the internet.

This issue with with Googles failure to respond to the deluge of SEO driven content in their searches. They can do better. They've chosen to not do so.

>>Rosana+K9
> This issue with with Googles failure to respond to the deluge of SEO driven content in their searches.

I’d argue that they even encouraged it.

>>doctor+Ya
Been working in SEO for nearly 13 years now - can confirm, a lot of SEO content spam is quite literally Googles fault. Google has forced just about every company to become a publisher as the only way to generate traffic to their site. I promise you the vast majority of companies don't want to spend the money pump out 4-30 pieces of mostly remixed/regurgitated content a month or screw around trying to attract links but this is how the algo works and you get what you measure.

>>krisro+uf
Exactly. Every time someone with a business says "I want to get to the top of google" the person they are asking for help will respond with some jargony version of "you gotta constantly write content." It is the ONLY answer.

And unfortunately Google has become worse than ever at being able to differentiate between insight and fluff.