They tried to make a bazillion messenger apps, all of which failed, and now they try to piggyback on an existing standardized protocol but don't expose any APIs for other apps.
While at the same time pushing this "Apple is bad because green bubble" narrative because Apple doesn't support it. It's somewhat amusing in some ways. Companies (Google or Apple) are never on the consumers side, and yet we fall for it all the time.
Really? Do "we"? Everyone keeps warning of these issues while getting laughed out of the room. At some point I have to believe that most of society actually actively wants to be screwed over.
Most of society is brainwashed by commercials, don't even understand half of the words techies use and would call you pretentious if you are not using iOS or Android