zlacker

>>ksec+(OP)
Apple moving into Ads is a huge systemic risk for the company.

No one will trust them again if they make one major mistake, and Ads are a minefield for upcoming regulations.

They have so much money and financing available, instead of being greedy, they should focus on hardware.

>>menset+zq
The magic has left the building. No one at the top cares enough about the end user experience and what Apple represents to say "No, we make money selling great products not selling ads".

This company will be completely unrecognizable in 10 years, product people are no longer holding the reigns.