Pushing out something completely broken that doesn't do what it's supposed to is definitely not going to work (duh!). Pushing out an app that solves the problem of managing shopping lists that has a bug where it doesn't work given a particular set of circumstances will still lead to many people using it if the users don't have any alternatives and it's better than using a piece of paper.
Software quality is important to companies because it means that they can spend more time building features instead of fighting fires, and because low quality represents a threat that a competitor could launch a better, less buggy app. Users mostly don't care so long as the app works well enough to do what they need it to do (but they're not dumb, they'll still pick the least buggy option if there are alternatives..).
A high level of quality in software is not important unless you're entering an already well-served market. I wish it was.
There's so much trash everywhere that is earning millions (book reading apps, silly chart-db software, proprietary SQL databases etc.).
I was quite shocked by the levels of disfunctionality in the software engineering sections of the company I worked at yet still, the company has huge success. We basically got requests from the product team to make something work in a day or two and even though it was completely horrible code that absolutely paralyzes us at some moment in the future, the company still reigns.