This is a beautiful quote because it is an example of one industry's bad behavior leading to another industry's bad behavior, upon which the first industry then users the second's similarity to justify themselves. Cars only started doing this because phones made it normal. It's wrong in both cases.
It's similar to when Apple defended it's 30% store cut by claiming it's an "industry standard"... specifically, an industry standard that Apple established.
A sibling comment notes that Steam charged 30% at the time (though some had better deals) but it's worth noting that Steam was not an open platform that anyone could publish on. Much like for consoles, to put a game on Steam you had to have a preexisting relationship with Valve, or try to develop one with no certainty of success. This was also considered a very generous cut because getting on Steam was almost a guarantee of financial success.
You want to sell software you wrote to run on an iphone. You have zero choice. Apple tax your revenue.
You want to sell software you wrote to run on a pc. Steam is not your only choice. I am not defending steam or valve here, I've never sold anything using their stuff, nor am I suggesting anything other than that their market power over pc compared to apple's store over the iphone is not remotely comparable.
It actually works against you to suggest apple's iphone software store and steam are comparable at all because it's so incredibly bogus.
You want to make the case that steam suck too but with loads less market power. Go right ahead. We're listening. You don't need absolute and total market power to be abusive of it. Apple will immediately attempt redefine the market to include android or people spending money on coca cola instead of apple product to suggest that customers have real choice so there is no market power abuse here.
Developers have come to the same conclusion, it's to their benefit for the customers to all be on one store with one set of policies and features so that's where the majority of the apps go.
So what are you going to do, force Apple to become a fragmented Android copy with multiple stores and side loading that a tiny fraction of techies actually use? Those people already have that on Android if they want it. Honestly you'd just screw over Apple and a few other people over a principle hardly anybody actually cares about or benefits from. It certainly wouldn't make any significant commercial difference. We ran that experiment and the results are in.
The idea that users would all be side loading apps and developers would be making far more money having their apps spread across 5+ different stores that would compete down to lower prices is delusional. If that were the case, why has this not happened on Windows or MacOS where side loading is actually the default yet Steam, GOG, etc still charge 30%? It's crystal clear that's just the split the market has converged on through a competitive process. After all Steam has competed from day one with a default split of nothing for direct downloads from the software publisher but has thrived charging 30%. If that's not direct market validation I don't know what is.
They didn’t have to acquire the user themselves and now they have more eyeballs on their service. How many of these users buy a few things later and make waiving the fee worth it?
Steams not doing this out of the goodness of their hearts.