>>furcyd+(OP)
Quite true, but let's not pretend that Twittr, Tumbler and Fakebook aren't also "incenting" all sorts of distorted behaviors of their own! These sites are "algorithms" all the same, even if the workings of these algorithms are in some ways more transparent. We need open and widespread federation via technologies like Mastodon, Matrix and ActivityPub, so that if you don't like one "algorithm" you can easily switch to another that's more appropriate to your use case.