Said a clown before the rodeo.
The collateral damage is putting small independent publishers out of business and reinforcing monopolies in publishing. If you think tracking is going to be less pervasive by knocking down the little guys, you are sorely mistaken.
> ‘We know your dark secrets. We know everything.’ - Steve Huffman from Reddit
When all that's left is Reddit, Google, and Facebook - the collateral damage is the same thing you're trying to protect.
Or, it could even have two "modes": a "carpet bombing" mode for high Alexa sites that clicks everything, and as you decrease in popularity, it increasingly begins to simulate real user behavior.
That would simultaneously disrupt the system for the big players and, hopefully, get extra revenue for the little guys.